About This Business

HiFly is a lifestyle and fashion brand that embodies the spirit of freedom and adventure, inspired by the world of windsurfing. With a strong presence at the Windsurf World Cup on Sylt, HiFly has been a part of the surfing community since 2022, bringing together generations of surfers and fans alike. The brand's mission is to transport the spirit of the water, beach, and surf culture into everyday life, through its collections of fashion and accessories. From hoodies and zip-hoodies to t-shirts and ponchos, HiFly's products are designed to capture the essence of a laid-back, high-flying lifestyle. Whether you're a surfer from the first generation or a fan of the newer generations, HiFly invites you to 'ride high' and live life to the fullest. With its pop-up store on the promenade during the Windsurf World Cup, HiFly offers a unique shopping experience that combines the thrill of the competition with the comfort and style of its products. By joining the HiFly community, customers can stay up-to-date on the latest news, events, and promotions, and be a part of a movement that celebrates the freedom and joy of living life on one's own terms. As HiFly continues to grow and evolve, it remains committed to its core values of adventure, community, and self-expression, inspiring its customers to take the spirit of the surf with them, wherever they go. With its strong brand identity and dedication to quality and style, HiFly is poised to become a leading lifestyle brand, synonymous with the thrill and excitement of the windsurfing world.