About This Business
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500 N Lamar Blvd, Austin, TX 78703-2036, US

+1 (800) 644 4831

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About This Business

Aveda is a pioneering beauty company that harnesses the power of pure flower and plant essences to create high-performance, naturally derived formulas. As a 100% vegan and cruelty-free brand, Aveda is committed to caring for both people and the planet. With a strong focus on sustainability, Aveda was the first beauty company to use 100% post-consumer recycled (PCR) resin in its bottles and jars. The company's mission is to enhance the natural beauty of its customers' hair, and it offers a range of products designed to do just that. From its bestselling Botanical Repair line, which helps to build new bonds and protect against future damage, to its Purple Toning Shampoo, which neutralizes brassiness and leaves blonde hair looking brighter and more vibrant, Aveda's products are designed to deliver exceptional results. As a B Corp certified company, Aveda is dedicated to using its business as a force for good, and has raised over $71 million for non-profit clean water projects around the world. Whether you're looking for a new hair care routine, or simply want to learn more about the brand's commitment to sustainability, Aveda is a company that is passionate about making a positive impact on the world. With its strong values, commitment to natural ingredients, and dedication to customer satisfaction, Aveda is a brand that is truly making a difference in the beauty industry. The company's products are designed to be effective, easy to use, and gentle on the hair and scalp, making them perfect for customers of all hair types. Aveda's website offers a range of tools and resources to help customers find the right products for their hair, including a hair quiz and a virtual try-on feature. With its focus on sustainability, natural ingredients, and customer satisfaction, Aveda is a brand that is leading the way in the beauty industry, and is a great choice for anyone looking for high-quality, effective hair care products.

Customer Review
KR
Kaida Reese

June 06, 2025

★☆☆☆☆ 1/5
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Overhyped and Overpriced: My Disappointing Experience with Aveda

I'll start by saying I was really excited to try Aveda, given all the hype about their natural ingredients and commitment to sustainability. As someone who's into eco-friendly and cruelty-free products, I thought I'd found a brand that aligns with my values. However, after using their hair care products for a few weeks, I was left feeling underwhelmed and, frankly, a bit annoyed. The Botanical Repair line, which I was expecting to be a game-changer for my damaged hair, didn't deliver the results I was hoping for. In fact, I found it to be no more effective than other, cheaper products I've used in the past. The Purple Toning Shampoo, which I thought would help neutralize brassiness in my blonde hair, ended up drying it out and making it look duller than before. What really gets my goat, though, is the price point. I mean, I get it, natural ingredients and sustainable practices cost more, but Aveda's prices are just ridiculous. I've seen similar products from other brands that are just as effective, if not more so, at a fraction of the cost. It feels like Aveda is relying on its 'green' credentials to justify charging an arm and a leg for products that, at the end of the day, just don't live up to the hype. I'm all for supporting brands that prioritize the environment and animal welfare, but I expect those brands to deliver quality products that are worth the investment. Sadly, Aveda just didn't cut it for me. Maybe I'm just not their target market, but as someone who's willing to pay a premium for products that work, I'd advise others to approach with caution and do their research before shelling out the big bucks.

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Company Overview
Aveda
★☆☆☆☆
1.0/5 (1 reviews)

500 N Lamar Blvd, Austin, TX 78703-2036, US

+1 (800) 644 4831

Visit Website

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